The National Tourism Administration of Georgia on Saturday said it had showcased the country’s tourism potential at one of the world’s largest exhibitions, the New York Travel and Adventure Show.

At the exhibition, the Administration promoted Georgia’s tourist products at its stand along with the regional Adjara Tourism Department, the Destination Management Organisation of the western Imereti region, and around ten companies from the domestic private sector.

During the event, which was attended by about 25,000 guests and 400 journalists, the Georgian side held negotiations with leading tourist companies to “attract tourist flows” to the country, the GNTA noted.